Kang Jiang's 'Woman Flower' is not just another cosmetic product. It is a testament to the designer's ingenuity and creativity. The idea for this set of works comes from the exaggerated clothing style of medieval European ladies and the petal shape of bird's eye view. Kang Jiang optimized these two shapes and used them as creative prototypes. Combined with the basic shape of the pipe, it presents a rich and dynamic beauty.
The uniqueness of the 'Woman Flower' lies in its exterior design. The designer integrated the delicate petal shape into the shape of the product to distinguish it from similar products. It has a unique visual and tactile recognition memory, and the dynamic form has rich fashion and beauty. Functionally, the petal-like shape is more ergonomic, and it is easier to hold and easier to use.
The 'Woman Flower' was realized through metal mold injection and spray coating. The specifications of the products are as follows: Lipstick 21mm * 21mm * 8.7mm, Mascara 18mm * 18mm * 135mm, BB cream 21mm * 82mm * 21mm. The petal-shaped product distinguishes it from similar products in the form, and has a unique identification and memory on the visual and tactile, while the dynamic shape has a rich sense of fashion and beauty.
The project started in Guangzhou in September 2018 and was completed in Guangzhou in April 2019. The design process involved a thorough research on product styling design with the objective of designing a styling design that has aesthetic appeal and is different from similar products. The designer collected creative inspirations, drew sketches in-depth in the design process, trying to make the shape more ergonomic, easier to hold and carry.
The 'Woman Flower' collection is inspired by the exaggerated clothing styles of medieval European ladies and the bird's eye view shapes. The designer extracted the forms of the two and used them as creative prototypes and combined with product design to form a unique shape and fashion sense, showing a rich and dynamic form. This design was awarded Silver in A' Packaging Design Award in 2020, a testament to its outstanding expertise and innovation.
In conclusion, Kang Jiang's 'Woman Flower' is a perfect blend of aesthetics and functionality. It is a product that is not only visually appealing but also easy to use, making it a perfect addition to any woman's cosmetic collection. The 'Woman Flower' is a testament to Kang Jiang's creativity and innovation, and it is no surprise that it has been recognized with a prestigious design award.
Project Designers: Kang Jiang
Image Credits: Image # 1: Photographer Kang Jiang, 2018 Optional Image # 1, Optional Image # 2, Optional Image # 3, Optional Image # 4, Optional Image # 4: Photographer Kang Jiang, 2018
Project Team Members: Kang Jiang
Project Name: Woman Flower
Project Client: Kang Jiang